Santa Cruz

In Compliance
Out of Compliance
Unincorporated Area
Unincorporated Area
Unincorporated Area

Overview

Population
61367
Density
4816
Avg. Household Income
$
105491
Experiencing Rent Burden
51
Providing adequate housing options is a key function of local governments. To help residents ensure their local government is meeting this need, we’ve compiled important information about this jurisdiction’s housing efforts below.
Housing Element is In Compliance
This city is currently working on implementing its housing element.
Housing Element is Out of Compliance
This city is currently working on implementing its housing element.
Good Progress
This city is currently on track to meet their RHNA housing targets.
Making Slow Progress
This city is falling behind. It is not on track to meet its housing targets.
Housing Targets
Every 8 years California assesses housing need and assigns each city with a target they must hit. If 
Santa Cruz
 repeats its efforts from the previous cycle 
it will only meet 48% of the identified need.
Current RHNA Target
2023
 
-
 
2031
On Target
Behind
Hit Target
Missed
4
 / 
3736
 units
Very Low Income
Low Income
Median Income
Above Median Income
State Statutes
Organizers fighting for fair housing can use many state laws to ensure that jurisdictions meet their housing targets.
Builder’s Remedy
When a city’s Housing Element is out of compliance, the Builder’s Remedy allows developers to bypass the zoning code and city plans another couple of words.
Does not apply
Does not apply
Does not apply
SB 423
When cities lack a compliant housing element or are behind on RHNA, this statute streamlines approval of projects that meet a threshold of affordable units.
Does not apply
Does not apply
Conditions in 
Santa Cruz County
HE Compliance
How does
 
Santa Cruz
 
compare to its neighboring cities?
This city is currently doing a better job than its neighbors at meeting housing needs.
Progress
0
0
Income
9
9
Density
3
3
Join the Fun!
Key parts of
Santa Cruz
’s housing element are currently being worked on. Get involved to hold them accountable for meeting their deadlines.
Santa Cruz County
's Volunteers
28
Current Watchdogs
  
Level III
28/40 Volunteers
Upcoming Opportunities
Add Event
These upcoming events and tasks are great opportunities to make a difference in your community.
Event Name
Date
Type
Stop by Drinks & Agendas
Each Friday at 12:00PST our team gets together via Zoom to monitor local agendas so we can direct watchdogs to key meetings where decisions are being made about housing.
Watchdog Reports
Add Report
Our watchdogs are on the ground observing and taking part in the fight for fair housing. Read their reports below.
Santa Cruz
's Reports
Anonymous
Rafa Sonnenfeld
  
09
/
24

This is to document Santa Cruz YIMBY's success with the Capitola housing element advocacy. Capitola recently got their housing element certified, thanks in part to SC YIMBY's push to get them to make more meaningful commitments to change. Specifically:

In Capitola, YIMBY advocated for:

  • Explicit commitment to facilitate and monitor Mall redevelopment 
  • Addressing constraints, including higher density, increased height to facilitate development in commercial zones (including the Mall), and reduced parking requirements 
  • More for Affirmatively Further Fair Housing (AFFH), esp additional programs to encourage missing middle housing
  • Additional programs to incentivize lot consolidation 
  • Increased use of objective standards 
  • More support for transit-oriented development 
  • More intra-cycle reviews 
  • Better analysis of non-vacant sites for probability of development, especially for low-income housing
  • Realistic sites on the site inventory, including removing state sites.

In the Housing Element, Capitola:

  • Added a program focused on Mall redevelopment, including increased total units from 627 to 1,777 for the Capitola Mall redevelopment, and increased height for the Capitola Mall parcels to 75’, excluded parking garages from FAR calculations and committed to monitoring the mall redevelopment and developing alternative strategies, including rezoning if not achievable. 
  • Added commitments and deadlines for their review and revision of development standards for residential development, including lower parking requirements and higher density residential zones. 
  • Added multiple programs for missing middle housing: Religious Facility Housing, SB9 Support, and housing on public/quasi-public land.
  • Added additional sites with lower income housing to inventory; removed state sites.
  • Committed to objective development standards for mall redevelopment and in their Incentives for Community Development. (As part of their implementation, they have been removing subjective language from their proposed zoning amendments. )
  • Added commitment to work with AMBAG in the 2050 MTP/SCS (scheduled for June 2026) to designate the Capitola Mall as a planned high-quality major transit stop 
  • Committed to incentivizing the development of affordable housing on commercial sites along transit corridors 
  • Removed their obsolete Affordable Housing Overlay
  • Added site analysis to support probability of redevelopment including for lower income housing.
  • Added additional sites along transit corridors.

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Anonymous
Janine Roeth
  
03
/
24

Janine Roeth Housing Element Watchdog Check-in Agenda 

- Which city(s) are you monitoring, and which chapter(s) if any are you coordinating with?

    - Santa Cruz county, 5 jurisdictions  

- Do you know if your city committed to a rezoning?

    - All jurisdictions except Capitola committed 

    - What is the deadline for this rezoning?

    - All following all, so 3 years, unless don’t get certified by april 15 in which case goes to 1 year 

- What policies did your city commit to enacting? (If no, ask if any city-owned sites are on the site inventory.)

    -  Which ones are you most excited about?

        - Development constraint elimination 

        - Infill missing middle housing 

- When are the upcoming public hearings or housing element updates?

    - Not sure 

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Anonymous
  
07
/
23

SCC staff are insulating their work from council. May be an attempt to minimize the work necessary to implement the housing element.

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Anonymous
Janine Roeth
  
01
/
23

Information item - Planners presented overview of Housing Element, whats included, focus on new reqs, timeline slide. Supervisors gave comments, asked a few questions.

Learned that the County has put out RFP for consultant to handle public engagement and expects to send HCD two drafts. The second one will be the adopted BoS version by deadline of 12/31/23, and county expects some back and forth on that and HCD certification in 2024

Read More
Santa Cruz County Other Public Meeting - Jan 31, 2023
   
01
/
23
 Loss
/
 Pro Housing
Santa Cruz County Other Public Meeting - Jan 31, 2023
   
01
/
23
 Win
/
 Pro Housing
Other Public Meeting
   
01
/
23
Deferred
/
 Pro Housing
Anonymous
Janine Roeth
  
06
/
22

Meeting was on HE contract and a guidance resolution. Both were approved.

29.1.

Approval of a Contract with Kimley-Horn and Associates for Consultant Services for the 6th Cycle Housing Element Update (PL)

 

 

Motion carried to direct the City Manager to execute the contract, in a form approved by the City Attorney, with Kimley-Horn and Associates in the amount of $260,769 to procure consultant services to complete the 6th Cycle Housing Element Update.

 

 

29.2.

Resolution Providing Guidance to the City’s 6th Cycle Housing Element (CN)

 

 

Resolution No. NS-30,004 was adopted https://ecm.cityofsantacruz.com/OnBaseAgendaOnline/Documents/DownloadFile/RESOLUTION.DOCX.pdf?documentType=1&meetingId=1931&itemId=24291&publishId=34108&isSection=False&isAttachment=True

providing guidance to the City’s 6th Cycle Housing Element Update process, with the following changes to the resolution:

 

Add:

 

“WHEREAS, the City of Santa Cruz is one of the least affordable communities in the country and is experiencing a severe housing crisis for moderate, low, and very low income residents.”

 

“WHEREAS, a significant percentage of the state’s target of RHNA numbers to the City are for housing units to serve low and very low income residents, which are the most difficult to construct.”

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3
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3
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4
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Anonymous
Janine Roeth
  
03
/
22

Council received a presentation on Annual Progress Report for 2021 Discusssion and accepted the report.  It was an earlier agenda item on Flexible Density Units that was contentious.

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Anonymous
Rafa Sonnenfeld
  
01
/
22

The planning commission is considering an illegal ordinance to require 20% of units in density bonus projects be BMR, in violation of state law. 

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Anonymous
Rafa Sonnenfeld
  
01
/
22

Ambag approved a rhna methodology. 

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Anonymous
Henry Hooker
  
12
/
21

It was disappointing to see how little the Council members seemed to know about the process.  So little that it seemed that they must be feigning ignorance so they could pretend to be surprised at how high the number of homes required in the City during the Sixth cycle would be.

They seemed to be preparing to protest to AMBAG.

Lots of whining about how the numbers were unrealistic and unfair.  One council member said with a straight face that the City is "built out".

Disappointing that City Council is only now beginning to engage on the Housing Element, since the  City will presumably need to do a lot of public outreach and the upzoning to accommodate the necessary housing will be a long and difficult process.  

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2
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6
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2
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6
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Deferred
2
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Anonymous
Janine Roeth
  
12
/
21

City Council received update from Heather Adamson (AMBAG staff) on current draft RHNA Methodology for COG that will go to board of directors on Dec 8.  Areas of interest from council members included the priority factors like AFFH, and the impact on the city's proposed allocation an the process/timeline for HCD review of methodology.  City Planning Staff also presented on the status of 5th cycle RHNA and some implications of the 6th cycle with its higher number, esp on zoning. Areas of interest from council members included consequences,such as risks to grant $ and loss of local control such as SB35. Staff clarified the different consequences for non-compliant housing element, and also for not being on time with reports which are different from those related to lack of progress or not getting zoning completed w/in a year.  Other questions including what counts towards RHNA, including ADUs, DBL units and UCSC dorms. Public comment included NIMBYs who seemed surprised at the high allocation, distrusted the source data that informed methodology or other specifics and felt the city council should push back. YIMBYs spoke more positively about the methodology and opportunity to address housing, equity and climate (and the reality that asking for less # means asking another jurisdication to take on more #.)

Read More
Santa Cruz City Council - Nov 30, 2021
   
12
/
21
 Loss
2
/
5
 Pro Housing
Santa Cruz City Council - Nov 30, 2021
   
12
/
21
 Win
2
/
5
 Pro Housing
City Council
   
12
/
21
Deferred
2
/
5
 Pro Housing
Anonymous
Elizabeth Madrigal
  
11
/
21

- Selection of draft RHNA Methodology + continuation of public hearing to be deferred until December 8th special meeting

- AMBAG (finally!) brought incorporation of AFFH factor into methodology to board - no action was taken on it, but majority of board of directors were in support

- Salinas Valley jurisdictions (namely City of Soledad) would like to see farmworker housing set aside incorporated into methodology

- Water constantly being brought up as a concern by Monterey Peninsula jurisdictions 

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3
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4
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3
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4
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Deferred
3
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4
 Pro Housing